What should be confirmed with vendor references before making a final decision on a platform?

Confirming the quality of customer service and past performance with vendor references is crucial in selecting a digital platform. This aspect provides insight into how the vendor interacts with clients and handles their needs, especially during critical moments such as event execution or technical difficulties. References can relay their experiences regarding the responsiveness, reliability, and overall satisfaction with the vendor's service, which are key indicators of future interactions.

The quality of service can directly impact the success of an event; thus, understanding how the vendor has supported other clients can guide decision-making. Moreover, past performance can shed light on the vendor's capabilities and reliability, giving a prospective customer a clearer picture of what to expect.

While aspects like technical support availability, pricing models, and market competition are important considerations, they do not provide as comprehensive a view of the vendor’s service delivery as direct feedback from previous clients. Hence, focusing on customer service and performance is vital in ensuring that the vendor aligns with the specific needs and expectations of the event planner.