How should feedback on a platform’s compatibility with your audience be gathered?

Gathering feedback on a platform’s compatibility with your audience is crucial to ensure that the selected tools will meet the needs of your event and its participants. Speaking directly with clients of the platform providers is a highly effective method because it allows for firsthand insights from actual users who can share their experiences, challenges, and successes. This direct communication can lead to a deeper understanding of how the platform functions in real-world scenarios and how it may benefit your specific audience.

Clients of platform providers often have a wealth of knowledge regarding the usability and effectiveness of the platform, particularly in relation to similar target audiences. In addition, these clients can provide practical recommendations, suggest best practices, and highlight features that may be particularly advantageous or problematic, which can influence decision-making based on real-world applications rather than theoretical assumptions.

Other options may offer valuable insights but lack the direct engagement aspect that comes from discussing experiences with clients. For example, online surveys can gather broad feedback but may not provide the depth of information or context needed. Researching competitors can inform trends but doesn't give insights into the implementation of a specific platform. Public reviews can reflect general sentiment but may not be tailored to your specific audience’s needs or the nuances of your event's objectives.