How often should you poll or survey participants during a virtual event to maintain engagement?

Polling or surveying participants during a virtual event is essential for maintaining engagement and interactive participation. The recommended frequency for doing so is every 7 minutes. This timing strikes a balance between keeping the audience involved without overwhelming them with excessive interruptions.

Polling too frequently, such as every 5 minutes, can disrupt the flow of content and lead to participant fatigue, diminishing the quality of engagement. On the other hand, polling less frequently, such as every 10 or 15 minutes, might not keep the energy levels up and could result in participants becoming distracted or disengaged over time. By choosing to poll every 7 minutes, you ensure that participants remain actively involved and provide their input at regular intervals, fostering a more dynamic and interactive virtual environment.